Chinese authorities have announced new and stricter regulations for short-video and live-streaming platforms, aiming to control misleading content, online vulgarity, and the spread of false information. The updated rules require platforms to strengthen content moderation, verify influencer identities, and limit excessive monetization tactics targeting young users. Officials stated that the move is intended to promote healthier online culture and protect minors from harmful digital exposure. Major social media and streaming companies have begun updating their community guidelines, while analysts believe the policy could significantly reshape China’s online entertainment industry and influencer economy in the coming months.
China tightens regulations on short-video and live-streaming platforms
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